Pith

Instagram stories for bakeries

A bakery's Instagram is a daily bulletin: what came out of the oven, what is left, what is on for the weekend. Pith turns your own photos into that bulletin, one story every morning, in the way you already talk to your regulars.

Start free with your Instagram handle

What to post, day by day

Five stories that work for bakeries, whether you make them yourself or let Pith draft them from your photos.

  1. Idea 1

    Out of the oven

    The first tray, the time it came out, and how long it usually lasts.

  2. Idea 2

    What is left at noon

    A quick shelf shot. It moves the last loaves and tells people you are open.

  3. Idea 3

    The weekend special

    Announce Friday what only bakes on Saturday, so people plan the trip.

  4. Idea 4

    Behind the counter

    The starter, the shaping, the 5am ovens. Process is the content regulars share.

  5. Idea 5

    Pre-orders

    Holiday cakes and large orders, with the last day to order in big type.

How Pith does it

Connect your Instagram and Pith learns your voice from your own posts. Every morning a draft is waiting, made from your photos of your sourdough loaves, morning croissants, weekend cakes. You edit it or approve it, and Pith publishes it to your Instagram. Nothing posts without your tap. See how it works.

Questions bakeries ask

Can Pith post what came out of the oven this morning?

Pith drafts from the photos it already has: your Instagram posts, your website and any you add to your library. For a photo you took a minute ago, post it as is: your own photo and caption, published when you tap. That is free on every plan, 2 a day on Free and 10 on Pro, and it does not count against your AI stories.

Will it show my prices?

Only prices you set yourself or that come from your shop's own catalog (Shopify, Wix or WooCommerce), and only while they are fresh. A price Pith guessed from a web page never goes on a story.

Does anything post without me?

No. Every morning a draft waits in your inbox and your email. You approve it, edit it or skip it, and Pith publishes only what you approve.

Pith for bakeries near you

Not in one of these cities? Pith reads any Instagram account.